A biologist by training, he co-founded the consultancy firm Eco Intelligent Growth (EIG – Grupo Construcía) in 2005 with the aim of implementing Cradle to Cradle® principles and circular economy strategies to develop a new industrial and economic model. From then until 2021, he served as EIG’s Managing Director, playing a key role in its international expansion and integration into Grupo Construcía at the end of 2012.

Currently, as Chief Strategy and Sustainability Officer (CSSO) at Grupo Construcía, he leads strategic development with a systemic vision of the built environment, from industry to urban planning, with the objective of generating a positive impact for all.

As an international benchmark in circular innovation, he has participated in events such as the Building Climate Global Forum (UNEP, Global ABC), TEDx, Resource London, Smart Cities, and Wastebuild Amsterdam, among others. He is also an invited expert at the annual CPEA meetings (2024 and 2025) and collaborates in various master’s programmes, including the “Hub for Circular Economy Applied to Construction” chair at the Polytechnic University of Catalonia – Grupo Construcía.

He has also served as the programme director for the master’s degree in circular economy for construction at Zigurat and as a lecturer in master’s programmes at IAAC and IED.

He leads innovation developments focused on impact measurement and industrial transformation, including the Lean2Cradle® methodology (v0 2013), the development of building materials passports (2018), the adaptation of the TrueValue methodology to the built environment (Lean2Cradle True Value) in collaboration with KPMG Netherlands, the Circular Carbon Cycle Assessment (C3A) with the Politecnico di Milano, and the recent adaptation of L2CTV, expanding its scope to include biodiversity impact monetisation.

Currently, he is driving projects related to decarbonisation from a comprehensive perspective, including soil carbon storage and recarbonisation using techniques such as biochar, as well as establishing an internal carbon pricing model for Grupo Construcía.

His strategic and holistic vision enables him to anticipate societal and sectoral challenges, as evidenced by his track record over the past 20 years.